Publishing houses coming to terms with the popularity of internet magazines may be interested in using products that can be used on both types of publications to save costs.

Although buying and reading a newspaper is a daily ritual for some, more and more people are preferring to log on to their computers in order to catch up on the latest global events. The draw of the internet has led to the majority of publications launching portals that rival the original newspaper version. There are many advantages to offering online magazines and for some their positives far outweigh their negatives.

People living in homes with internet connections may not see the point of buying a daily rag when they can get one for free online. This is cost-saving and convenient, as well as being reliable - if the connection exists then it is likely that you can access the paper you desire. In addition to these positives is the fact that lots of 'objects' are added to on-line editions that transform them into multi-media experiences.

These may include video and audio files, as well as lots of images. Also, internet publications have great interactive potential, meaning they serve as places to connect with others and leave comments about news and other timely events. This is great for both publication and reader, as it promotes loyalty to favoured sites and forums can get people returning time and time again.

Despite all the positives that e-editions offer, traditional print publications remain popular with many people. They can be read at nearly any location and are an important ritual for many. This means that is it not uncommon for firms to put as much effort into their print and online newspapers by using software such as Adobe InDesign.

There have been several publishing platforms since the internet has rocketed in popularity, with InDesign taking hold in many offices. A great advantage to the application is its versatility, meaning it can help you create slick looking pages that are destined for newspaper outlets, in addition to websites. Adobe has made its name creating platforms that manipulate data of different types, such as photos, images, text and other kinds of files.

In order to help its customers move between these products it uses a familiar interface and layout so you are able to get started immediately and produce professional, eye-catching pages. For example, if you've used Photoshop before, you'll find there is similarity between it and InDesign in terms of the interface. Like its other products, InDesign has been developed so you are able to manipulate data in as little time as possible.

The firm takes on board the feedback from users and each release attempts to include it in within the packages. Whether the editions will be printed or kept in web form, there are many tools that reduce the time you spend on activities. For example, rapid table creation sees you designing pages at speed, while different views of the entire document give you an insight into how changes you make affect it as a whole.

In any kind of publishing house there is constant communication between the design team and those that work in editorial. At the last moment there may need to be changes that could prove time consuming or risky, such as when a member of one team updates pages but then unknowingly deletes edits made by another.

To prevent this and to get the entire process more streamlined, InDesign includes its InCopy function. This allows editorial staff to work simultaneously alongside designers, allowing them to finish edits safely without risk of deleting the work of their colleague.